Change is essential.​​

We did not want just a new coat of paint.  We wanted to be punchy, fresh but not taking ourselves too serious.   We wanted to show who we are today and where we are heading tomorrow.   To bring this to life we are super excited to have worked with Imaginary Friends in Glasgow.

Working with Imaginary Friends—based in Glasgow's historic Garment Factory—was a collaborative masterclass. From our very first workshop, they didn't just listen to what we did; they dug deep into why we do it. They challenged our assumptions, pushed our creative boundaries, and helped us distill our core mission into a clean, modern, and impactful visual language.

The Vision Behind the New Design

Our updated identity bridges the gap between our rich heritage and our future ambitions. Here is what the new look stands for:

• Simplicity & Purpose: Clean lines and intentional design choices reflect our commitment to straightforward, high-quality service.
• Modern Energy: A vibrant, updated palette that stands out in a crowded market and brings a fresh energy to our digital and physical spaces.
• Built to Adapt: A flexible design system built for the modern world, ensuring we look seamless whether you see us on a smartphone screen or a physical product.